video SPOTS

Even the smallest of technology companies often have surprising reach. They might have hundreds of customers…in multiple geographies… and sell applications that have far reaching impact on numerous industries.

One way to communicate the breadth and depth of a company is to showcase its customers.

For MediaVue, a US-based digital signage company, we produced dozens of 30-second “customer vignettes” so that prospects – as well as editors and analysts – could get a sense of who MediaVue was selling to and how the company stacked up against the competition.

A heavy emphasis on video helped MediaVue to achieve one of its primary goals, which was to get “a seat at the table” whenever large corporations were mapping out plans for digital signage and communications.

 

These 30-second “customer vignettes” garnered a lot of attention for MediaVue on LinkedIn and Twitter.